Home inspectors should impress upon their clients the importance of proper maintenance of their home’s HVAC system. The most common maintenance task is regularly cleaning or replacing the filter for the unit’s optimum energy efficiency, as well as the home’s improved indoor air quality. And a high-rated MERV filter box may be an option that can be retrofitted to an existing HVAC unit. Read more about it Inspecting for Proper Installation of HVAC Filters.
Tag: nick gromicko
10. Nick’s Office
TALK BUSINESS GROWTH WITH NICK
Come to Nick's office in the front and talk business strategies and gaining a competitive advantage.
Bring a coffee and your notebook.
2. Main Classroom
BOOST YOUR BUSINESS SUCCESS
In the main classroom in the front of the building, Wade Williamson from Axium Academy will be presenting upon businesses and marketing strategies that will help boost your inspection business.
Here's the presentation outline:
Introduction
Marketing
Marketing Cycle slide Marketing – Sales – Operations – Marketing
Pie Chart of Marketing Campaigns
Broad Marketing Campaigns Overview
Online
Directories
Internet Organic SEO
Pay Per Click
Google Local
Networking
Social Media
Direct Mail
Agent Office
Agents Directly
New Listing
Real Estate Agent Marketing
Unique Selling Points
Sphere of Influence Campaign
Following up with Agents and Contacts
Contact Points
Phone
12 point of 48 point Referral Marketing
Tracking Lead Sources and Campaigns ROI
Flyer tracking example
Print media example
Promo Codes
Discount Codes
Phone Number Codes
CRM Systems
Sales
Answering Every Phone Call
Phone system options
Call routing
Call recording
Call centers
Closing the sale / Close Ratios
First phone call closes % reports
Commonly Asked Questions
Rebuttals
Follow up with every lead
Call Scripts
Email template series
Increasing Your Prices
Qualifications and Certifications
Ancillary Services
Partnering and Subcontracting (discuss with Ben about ethics)
Operations
Inspector Presentation Prior to inspection
Initial Phone Call
Follow Up and Confirmation Emails
Access Information
Permit Reports
Reminders
Inspector Presentation During Inspection
Inspection Initial Presentation
Showing up early
Vehicle presentation
Uniform and personal appearance
Tools
Initial Introduction
Agreements Payments
During the inspections
Talking to client
Small talk vs educational information
Leaving the house in same condition
Final verbal report and review
Visual presentation
Inspector Presentation After Inspection
Report
Customer Service Calls
Turning complaints into lifelong customers
Reviews
Master Your Market Course and Master Your Market Membership Description and Handouts
The map below shows the location of the Main Classroom in the front of the building.
