Unique marketing opportunity for InterNACHI members.

• A typical business hears from only 4 percent of its dissatisfied customers. The other 96% just quietly go away and 91% will never come back. That represents a serious financial loss for companies whose people don’t know how to treat customers, and a tremendous gain to those who do.
• A survey on “Why customers quit” found the following:

3 % move away

5 % develop other friendships

9 % leave for competitive reasons

14 % are dissatisfied with the product

68 % quit because of an attitude of indifference toward the customer by the owner, manager or some employee.

• The average business spends six times more to attract new customers than it does to keep old ones. Yet customer loyalty is in most cases worth ten times the price of a single purchase. 
• “… Raising customer retention rates by 5 percentage points can increase the value of an average customer from 25 to 100 percent.”
• Marketing to an existing client means gaining the opportunity to sell to them again or more importantly, increases the likelihood of obtaining meaningful and positive referrals from them.
• Clients don’t appreciate mass mailings- to make clients feel like someone, you cannot treat them like just anyone. Handwritten notes, on the other hand, work magic!
• If you want loyal customers, Address them personally and serve the best ones passionately.
• 20^th century marketing was oriented towards making a sale, and then looking for new customers. 21^st century marketing is oriented to making a sale and practicing a fervent devotion to follow up on existing clients.
• “ At his peak, Joe Girard sold more cars per day than any other car salesman in America, according to the Guinness Book of World Records. In fact, there were some months when he sold almost twice as many cars as his closest competitor. . Girard is not shy about sharing his secret: Greeting Cards!  Every month, every person who had ever bought a car from him got a greeting card. Christmas, Valentine’s Day, St.Patrick’s Day, a birthday, whatever. Girard became a member of the family, so to speak. That’s the critical secret to making sales.”

1. Send us your mailing list. (We will maintain it and guarantee its confidentiality).
2. Pick one or more greeting cards from our extensive catalogs
3. Decide when you wish to send it, (Holidays, Birthdays, Quarterly, Bi Annually, Monthly, etc)
4. Send us a sample of you signature and/or your heartfelt message. We can also include your company logo or group photo. You can also include as many signatures as you wish.

1. Imprint your digitalized signature and personal message on each and every greeting card.
2. We will address the envelopes (We don’t use labels)
3. We will affix a first class commemorative stamp.
4. We will confirm the list before each mailing (In case there are last minute changes)
5. We will mail the card just prior to its due date so it gets there on time.