Business Marketing & Risk Reduction Training (Past Event)

Day 1: Reducing Your Liability
Dan Bowers
The more houses you inspect, the more likely you’ll be involved in a lawsuit. That’s why it’s important to understand the many factors that can affect liability, and the strategies you should employ to control or reduce it. This eight-hour class will cover the roles of the various parties to a real estate transaction, the Standards of Practice and your inspection report, how to manage your clients’ expectations, the “DED” Principle in liability reduction, E&O insurance, and more.

Day 2: Business Marketing Seminar
Billy Boerner
This class will help both the experienced and novice inspector learn to super-charge their inspection business by taking the mystery out marketing, and teaching them what works and what doesn’t. Billy will cover office managements systems, legal structures for home inspection businesses, the inspector’s public image, website design and SEO, and a marketing business roundtable.

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